Today I Luv SA is maintained by a motley crew of global contributors, which gives it an eclectic feel.
Strangely, I Luv SA set out to tone down the extreme rhetoric found at other sites, yet we have been afflicted with “Tall Poppy Syndrome”. Many critics or pedants, and there are plenty, believe we need to be governed by the same rules of fairness as professional journalists (somewhat of an oxymoron). Quite the contrary. There are many blogs of every persuasion, and we only have an obligation to our audience, which is to dispense truth as we see it.
Blogging is not easy, and is a time consuming affair, so we thank you for your support. We are all amateurs, have families to support and vocations to pursue. As long as we continue to receive encouragement we will continue with our efforts, despite the many threats to silence us. In fact there are even those with more macabre thoughts of seeing us wiped off the face of the earth. Of course we strongly support our right to freedom of association, thought and speech.
Many people use I Luv SA as an alternative source of news. In addition it is a source of comfort. You will find a uniquely South African perspective, inclusive of humour, language, culture and petty rivalries. So if you form part of the diaspora, and need to feel connected to your roots as you make your transition in your new land, this is where you need to be.